GROUPS, INNOVATION & FUTURE TOURISM: TORINO AT THE WORKSHOP IN ROME

6 May 2026

Yesterday, the Promotion Office of Turismo Torino e Provincia took part in the Tourism Workshop & Ideas – dedicated to the world of hashtag#groups and hashtag#groupage, an intensive day of discussion among tourism industry professionals.
An event full of insights and business opportunities:
💡 Morning – ideas and scenarios for the future of tourism
From the central role of group travel as a social value, to the role of tour operators and travel agencies in an increasingly uncertain global context, and the impact of artificial intelligence on tourism, as well as the evolution of hotel hospitality for groups.
🤝 Non-stop B2B meetings
Targeted meetings between sellers, tour operators, travel agencies, associations, and employee clubs (CRAL), with a structured day designed to maximize networking and business opportunities.
Our participation strengthens our commitment to actively engaging in key market events, promoting the destination and building new strategic connections within the organized tourism sector.
A concrete discussion on what is changing — and what will shape the future of the industry.

Gruppi E Groupage
Travel Trade
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